iPhone 3.0 event

I was at the iPhone 3.0 event today at Apple’s Town Hall this morning, covering the event with John Paczkowski for AllThingsD.com. I ran into a number of people that I know from both development and media circles, including Raven Zachary and Eric Savitz. The crowd was comprised of about 60% developers and 40% media.

When I shot the MacWorld Keynote this year for All Things Digital, I was missing a critical piece from my computer and photography kit, a BixNet battery to power my Cradlepoint EVDO/Wi-Fi router. Without the battery, I had to manually transfer images from the camera to the computer to SmugMug. At the time, I was pretty efficient, but I wish I could have removed those extra download and upload steps.

With battery in hand today, however, everything was in place for me to become a wireless mobile photographer! Earlier in the day, I set up my Eye-Fi wireless memory cards to upload photos directly to our D SmugMug account. With the system powered on, I just shot my photos like I normally did. The cool thing was that I didn’t have to do a thing to get the photos uploaded to SmugMug and posted on AllThingsD.com!

Well, not exactly. At one point, I noticed that my photos weren’t being uploaded. I figured out that my laptop, which was resting on top of my Rickshaw messenger bag — and consequently the Cradlepoint — was causing enough interference to prevent the Eye-Fi card from talking to the router. Removing the laptop was the trick; I immediately saw photos start to upload from the card to SmugMug. So, lesson learned, don’t put a big slab of metal on top of your Wi-Fi router!

Aside from that hiccup, everything went very smoothly. Shooting with two cameras, I was able to get wide shots and telephoto shots throughout the event. One thing that I had to be careful of was choosing my shots carefully. The Eye-Fi card doesn’t allow selective uploading; it uploads every new JPEG it finds on the card. As a result, I had to be careful with what I shot; I couldn’t just fire off a burst of photos like the photog in the back of the room were.

Without further ado, photos from the iPhone 3.0 event at Apple today:

[smugmug url=”http://d.smugmug.com/hack/feed.mg?Type=gallery&Data=7631225_ubDn9&format=rss200″ title=”iPhone%203.0%20Event%20Photos” imagecount=”150″ start=”1″ num=”150″ thumbsize=”Th” link=”lightbox” captions=”true” sort=”true” window=”false” smugmug=”false” size=”L”]

2 responses to “Photographing the iPhone 3.0 Event”

  1. Ziv Avatar

    Adam — AWESOME write-up and photos. Wish I could be there. But through your write-up, it’s as if I was :-)

    Thanks for sharing!!!

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Adam, here

Welcome to tow.com, my home on the internet since 1995. I’m an indie software artist and creator of apps such as MixEffect, MsgFiler, AlbumFiler, Wipe My Screen, and more. I’m also the producer and co-director of Autumn Gem. Enjoy your visit here!

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